Micro-Moments

A micro-moment is “An intent-rich moment when a person turns to a device to act on a need – to know, go, do or buy.”
The growing popularity of micro-moments means that marketers must rethink the linear marketing funnel that follows a set path: awareness, consideration and decision.
In 2022 and beyond, the customer journey is more dynamic and unpredictable, as it needs to respond to rapid changes in consumer desires.
BizTec Ventures help you to get the most out of micro-moments

• Identify your consumers’ “I want to buy” moments
• Be there in these moments of need
• Deliver relevant content
• Make it easy for them to make a purchase
• Measure every moment that matters